Suki Pardesi is a passionate and creative music industry professional specialising in PR/Artist Development and European promotion.
She began her career at PR agency Rogers & Cowan working on media campaigns for artists such as David Bowie, Paul McCartney, Elton John, Rod Stewart and the first global charity concert “Live Aid”. Later, as a Senior Press Officer for Sky Television, she was responsible for talent and programme publicity across Sky One. She then worked in music PR in LA and New York before returning to the UK to work for Sony Music as an International Promotion Manager, gaining extensive experience of all aspects of the music industry and managing media activity and touring with artists such as Destiny’s Child, Beyonce, Will Smith, Aerosmith, Bob Dylan, James Taylor, Ricky Martin, Fiona Apple, Adam Cohen and many others. Her international experience includes managing media for Artists at European Music TV shows and Festivals, the MTV Awards, Midem and Cannes Film Festival.
She devotes a portion of her time to charity projects involving young children and is an advocate of entrepreneurship, which allows her to network and share knowledge with other business owners in various fields. She also enjoys public speaking at local schools giving young people an insight into PR and encouraging the entrepreneurial spirit. At the prestigious Royal Northern College of Music in Manchester she mentors students on the Pop Music Degree course and relishes supporting emerging Artists.